In the latest issue of SPP Journal, Robert Aho says he goes out of his way to tell potential clients positive things about his fellow practitioners, even his competitors. The positive comments help him exhibit confidence and integrity, in addition to enhancing the profession. What tips can you offer to maintain a steady practice (and keep your sanity!)?
Comments (2)
When meeting a potential client for the first time (yes, I always think EVERYONE is a potential client or they know someone who might be a client or a future client of mine), I suggest some guidelines by which they could "interview" other architects and design firms so they can see an "apples-to-apples" comparison of capabilities. I've found that engaging potential clients in conversation about what they need to look for and inquire about with other firms increases the "friendly meter." Granted, these suggestions are based on my interpretation of what I think they are trying to accomplish with their project, it does help them get an understand of what and how the process works. After a short discussion or after they meet with other firms, often they'll call me back to "report" their findings. I think this is an indication of their comfort level with me from the get-go.
Posted by Lisa Stacholy, AIA, NCARB | April 22, 2008 1:07 PM
Posted on April 22, 2008 13:07
Encorage clients to interview other firms. Let them decide what will work for them. You may not be able to deliver what they need. Remember, there's plenty of fish in this ocean, enough to go around for all. Be the best you can be and be humble at the same time. Be proud of what you do for your clients; after all, they write your paycheck. Clients tell me that they appreciate integrity and honesty. Best of all, happy clients are your best form of advertisement.
Posted by Karl Shultz | April 18, 2008 1:08 AM
Posted on April 18, 2008 01:08