It has occurred to me that one way to “recession proof” our profession and our practices is to maintain good relationships with our clients. Now that’s a really “duh” comment but to talk about or consider the types of things that make happiness is worthwhile. Some things may make our clients happy (i.e., beautiful projects, great value, sustainability) and some things make us happy (i.e., creating beauty, making money, doing good things for the world). I find that when I can get the greatest cross-section of happiness, the end result is not an end but rather a continuum. Oftentimes it makes me happy to make my clients happy. The alignment between both makes it better for both. What do you do to make your clients happy . . .finish on time? help the contractor control costs? pick the right materials?
—Lisa Stacholy, AIA, NCARB